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From The Financial Brand: Banks May Still Need Larger Branch Networks to Find Sales Success

Brookline Branch

Pass a certain branching critical mass that this expert calls the '6% solution' and your financial institution will garner a greater share of deposit and other business in a given market than if it holds back. While this can favor megabanks, smaller institutions can also follow a three-point strategy that will supplement the branch network that they can afford.


Read the rest of this article on The Financial Brand.

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